We run marketing like a quant desk — tracing live demand, generating creative across the whole grid, and keeping only what wins in market. Agencies are trusted to cover every ICP, angle, and hook, fast. They can't.
Jane Street and Citadel spend billions keeping their signal secret. In marketing it sits in the open — every viral format, every competitor angle, unguarded. We trace it, replicate it, and run every variation across your channels before the market catches up.
Open the backtester →The same loop a trading desk runs, pointed at creative: trace the signal, generate across every angle, score in market, and converge on the optimum for each brand.
Read live consumer demand and competitor campaigns, and catch what works before the market prices it in.
Produce across the full grid — product × customer × demand driver — never a single hero ad.
Every variant graded in market on attention and conversion, the way a desk grades a signal.
Kill the weak cheap, scale winners across channels and languages, and compound the edge.
A quant factor backtester pointed at ad creative — score what earns attention before you pay for it, graded the way equity quants grade a signal: information coefficient, decile spread, walk-forward. The dataset pools across every brand we run, so the edge compounds.
One system across the whole stack. Every angle, format, and funnel stage produced, scored, and scaled — from paid to programmatic to the real world.
Meta, OpenAI, and Google. Every angle and funnel stage produced, scored, and scaled across channels and languages.
Programmatic pages at scale, plus content engineered to be cited by AI answer engines — not just ranked by Google.
OpenAI sponsored ads and the surfaces that didn't exist last year. A new domain, and we already operate in it.
Events, street teams, and physical touchpoints with your top customers — the same system, off-screen.
See street teams →Branded AI creator networks for always-on owned content. The furthest gear, taken on when you want it.
See AI creators →We win where paid won't run: peptides, sportsbook, supplements, sexual wellness. 200+ programmatic pages live for a publicly traded lender.
joinboswell.com →Taking on a small number of in-house teams. Tell us what you're building.